Three Ways to Boost the Changemaking Power of Grants
Thursday, May 20th from 1:00-2:00 PM ET (Free)

*A recording of the webinar and the presentation slides will be provided to registrants following the presentation.

Led by author Barbara Floersch formerly of the Grantsmanship Center, moderated by Ken Wyman, CFRE with special guest respondent Devika Shah of Environmental Funders Canada.

After training thousands of nonprofit staff members, Barbara Floersch has identified common misperceptions that limit the change-making power of grants. This session will call out three of those limiting misperceptions, reframe each, and provide examples of how the new mindset will lead to more impactful programs and more competitive funding requests.  

The three misperceptions that will be reframed:
1. Defining the problem. The problem is not the lack of the activity you want to implement. Argue for changes not activities.
2. The imperative of collaboration. Intersectionality. Ecology of funding in a community context.
3. It’s never about the organization.

Through this session participants will better understand grants as tools for social and environmental change. Session leaders will identify 3 of the most important ways to boost the change-making power of grants, they'll share how you can use your power and influence to advocate for best-practice approaches to grants work.

The session will help you as an environmentalist who prepares grant proposals, or does other fundraising, understand how to do the work more effectively. It will provide you with language and concepts you can use to educate other staff, volunteers, and board members about the most effective way to seek funding. It will re-inspire you whether you are a seasoned environmentalist, a grant professional, new to the sector, or a volunteer.

Click on the link below to purchase a copy of Barbara's new book:
You Have a Hammer: Building Grant Proposals for Social Change.
You Have a Hammer: The Book!

Want to drive social change? Change the way you think about grants!  This is not another how-to book on crafting grant proposals. It’s a why-to book challenging grantseekers to embrace their power as social activists. In 1949, Pete Seeger’s song If I Had a Hammer summoned us to repurpose everyday work tools into tools for social justice. That call still resonates today. This small but mighty primer will change how you develop grant proposals, will ignite renewed passion for your work, and will help you win more funding for things that matter.

Our Presenters:

Presented by:


Barbara Floersch has over 40 years' experience winning grant awards, managing nonprofits, and administering grants. She has raised millions of dollars in grant funding, served as a reviewer for grant competitions, trained thousands of people throughout the US and internationally, and has testified before Congress. Floersch served as a trainer for The Grantsmanship Center from 2000 to 2021 and as the Center's Chief of Training and Curriculum for 12 years. She has published hundreds of articles and been a regular contributor to the NonProfit Times. She authored the updated, expanded edition of Norton Kiritz's seminal work in the field of grantsmanship as well as You Have A Hammer which challenges grant professionals to embrace the change-making power of their work.


Professor Emeritus Ken Wyman helped shape the next generation of fundraisers for 20 years as the Coordinator of Humber College’s postgraduate Fundraising Program. A popular trainer, consultant and international presenter, Ken specializes in helping grassroots groups develop the skills for rapid growth and long-term sustainability. With over four decades of experience, Ken has written or contributed to twelve books on fundraising, including Excellence in Fundraising in Canada from Civil Sector Press. Ken received the first ever “Fund Raising Executive of the Year” award from the Association of Fundraising Professionals Greater Toronto Chapter.


Devika Shah, Executive Director of Environment Funders Canada is passionate about building a civic society that is grounded in diversity, equity, social and economic justice, and active democratic engagement. She's committed to advancing grassroots, community-led, multi-stakeholder solutions, which she views as the most powerful lever for achieving systems change. Devika previously served as Executive Director of Social Planning Toronto and has held positions with the World Wildlife Fund Canada, Pembina Institute, York University and KCI Philanthropy.