Email outreach remains one of the most vital communications tools available to organizations for successful campaigns and development efforts.

In this webinar you’ll explore a number of email design considerations and outreach case studies, investigate email’s role in the digital landscape along with social media and websites, and compare some popular email marketing service providers. Using the latest data and trends from the past year, you’ll learn the importance of list segmentation, integrating contact relationship management (CRM) systems, personalizing messages, and email automation. You’ll also learn how to improve your email communications through consistent metrics analysis and split A/B testing.

Presentation Slides