Workshop Series: Moving Minds: Communicating for Social Good with the NOW Group
Session 1: Message Fundamentals
June 10, 2021 from 1-2 PM EST

The key to a great campaign is a strong, consistent message. It should be the base for all internal and external communication. In this workshop we will cover the fundamentals on all things message and strategy.

We’ll help you understand:
What is a message and why do I need one?
What makes a message good?
How do I create a message that moves my audience?
How do I stick to that message – no matter what the topic or medium?

The recording will be available until August 10, 2021.

Presentation Slides