If you have any inquiries, please contact jeremy@sustainabilitynetwork.ca.
*All recordings are available for 60 days.
Date: November 12, 1-2 PM ET
Cost: $20 (Zoom Webinar)
*All registrants will be provided with a link to the recording and presentation slides following the session. The recording will be available for 60 days.
Webinar Overview:
As corporations increasingly use green claims to boost their sales , the risk of greenwashing — false or misleading representations about climate and environmental performance — has never been higher. Recent amendments to Canada’s Competition Act introduce impactful and controversial new legal tools to hold companies accountable for deceptive environmental messaging. This webinar will explore what these new provisions mean, how they can be used to challenge misleading claims, and why confronting greenwashing is critical to climate justice and public trust. Participants will gain insight into the legal mechanics of the updated Competition Act, enforcement options, and real-world implications for their own climate advocacy.
Who It’s For:
This webinar is designed for environmental organizations, legal advocates, and anyone in the NGO community who makes or scrutinizes environmental claims — from campaigners to communications staff to policy experts. It will also explore how environmental organizations themselves could face legal exposure for greenwashing, and what steps they can take to minimize risk and stay on side of the new legal standards. Whether you're seeking to hold corporations to account or want to ensure your own claims comply with the law, this session will provide timely, practical, and strategic guidance.
Our Presenters
Matt Hulse (he/him) is a staff lawyer on Ecojustice’s climate team and is based in Victoria, BC. He has been involved in a number of complaints about corporate greenwashing to the Competition Bureau and advocated with Tanya for stronger rules against greenwashing.
Tanya Jemec (she/they) is a finance lawyer on the Climate team in Ecojustice’s Toronto office. Her work focuses on aligning finance with a climate-safe future. Tanya holds a law degree from the University of Ottawa and has a background in complex litigation and policy.
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